Focus

I'm a big fan of "Why Mining"… a client of mine decided she wanted to hire me to lose some weight (result), so I asked her why she wanted to lose weight (cause). She didn't know how to answer; "the doctor told me I had to", "my bikini doesn't fit", "I want to enjoy being on the boat"... And there it was, the beginnings of why. "Tell me more about the boat" I said. "Being nearly 62 years old, I don't feel safe on the boat because I don't think I could swim well enough if something bad happened". "So if you were confident about swimming you could enjoy the boat ride with your husband?", "Yes" she replied. It was very clear to me that her objective needed to be some kind of substantial experience in the water - after just 3 months of training she treaded water for 67 minutes and only stopped because she was bored. She and her husband are very happy. OBJECTIVE: tread water for 62 minutes (equal to her age). WHY: to feel safe in the boat and enjoy the lake with her husband.